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Jon Martin
For high-ticket coaches, creators and service businesses tired of paying a small fortune for leads that go cold:

I'll hand you high-ticket buyers from leads you already paid for.

Using the same system that recovered $100K+ in 11 months from a list one client had written off.

I'm Jon, a former CPA. I get old leads, past buyers and "not right nows" to come back ready to buy…
without a new funnel, posting content or a bigger ad budget.

All done on a performance basis, so I only get paid when you do.

Which one are you?

Not sure which fits? Book a free 15-minute Found Money Assessment
Former CPA at EY, Warner Bros. Discovery, HBO & AT&T Revenue growth strategist & found money systems architect
Sean Ferres · video or photo

"Roughly about a 50% lift in enrollments just from this system running in the background… I was just waking up to Stripe $4K notifications."

Sean Ferres2-Comma Award · Alex Hormozi's #1 affiliate ($100M Leads, 2023)
Jon Paul Crimi · video or photo

"Pretty incredible to come back from vacation, having your phone turned off for a week and to have made in 5 days what I would've made in a month."

Jon Paul CrimiThe original online breathwork teacher training · Breathe with JP
Rich Schefren · video or photo

"[Jon] helped this company go from around $40 to $80 million… So props to you."

Rich SchefrenFounder & CEO, Strategic ProfitsOne of the world's top online business experts. Coached Russell Brunson, Ryan Deiss and other top business gurus.
Donnie French · video or photo

"I've tested… around 150 copywriters… One of them is Jon Martin… He overdelivered by miles."

Donnie FrenchCopy Chief, Performance Golf8-figure direct response company
For high-ticket coaches & creators

Your "no thank yous" are your next high-ticket clients.

You've got low-ticket buyers, challenge and webinar leads, and people who said "not now." I go back to them with a real conversation and a sharper offer, and turn the right ones into high-ticket clients.

It all happens in writing, without a dollar of new ad spend or a new funnel. You won't even have to get on the phone. You'll just start seeing enrollment notifications hit your inbox or Slack.

A good fit if:
  • You have a steady flow of low-ticket buyers or leads
  • Your program gets people real results
  • You'd rather not add more sales calls to your calendar
  1. 01Find the moneySegment your past buyers and non-buyers to see who's worth a conversation.
  2. 02Sharpen the offer & messagingReposition your high-ticket offer, then slice your market by demographic, pain point and dream state, so every segment hears a message written for them instead of a generic broadcast.
  3. 03Start the conversationsEmails that get the right people to raise their hand and reply.
  4. 04Close in writingReal conversations and a simple offer doc. The right people say yes without ever getting on a call, and anyone who isn't a fit is treated with respect and pointed toward a better option.
  5. 05You onboard, enroll and fulfillNew clients come in through your normal onboarding and get served like any other client. Nothing about your delivery changes.

What's sitting in your list?

Plug in your numbers and see the found money you're leaving behind. Then let's go get it.

6 figures recovered from a dead list in a year. $20K+ in a single weekend.

“Pretty incredible to come back from vacation… and to have made in 5 days what I would've made in a month.”

JPJon Paul Crimi
Jon Paul CrimiBreathe with JP

Found money calculator

Your existing list

1,000
$3,000
20%
50%

Your ongoing lead flow

100
One-time recovery
$300,000
From your existing list
Every year after
$180,000
From new leads that don't buy
Now that you know your numbers, here’s what we do on your free Found Money Assessment
  1. 1We look at your whole pipeline and sales processAnd see exactly where you're leaving money on the table.
  2. 2We find the leaksUsually it's leads and past buyers who went quiet, follow-up that stopped too soon, or replies that missed the timing sweet spot.
  3. 3You get an action planA clear plan to recover that money, specific to your business.
  4. 4Then a low-friction testIf we look like a good fit, I'll run a test on your leads. Everything is performance-based, so it's easy to get started.
Book your free Found Money Assessment Free · 15 minutes · Performance-based
I take on the risk and the work to make this an easy yes
Nothing up front

There's no setup fee, and you don't pay anything until the work makes you money.

No sales calls

High-ticket clients close in writing over email, so nobody on your team hops on another Zoom.

No new funnel, webinar or content

You won't need to build a landing page, run a launch or post a thing. It all runs on the list you have today.

Doesn't get in the way

It runs alongside your current operations and sales process without touching them. I build it and run it; you keep delivering for your clients.

Ready to see your numbers turn into new sales?

Book your free Found Money Assessment
For high-ticket home & professional services

Old estimates and unbooked leads are jobs waiting to happen.

Every lead that went quiet cost you money to get. Through LuminaryIQ, we start by turning your old leads into booked appointments, then fix your pipeline so new ones stop slipping away.

HVACRoofingPlumbingSolarRemodelingLaw firmsDentalFinancial advisors
  1. 01Quick winDead leads into booked appointmentsWe go through your old leads, find the ones still qualified and in the market, and get them on your calendar. Money in the door before we touch anything else.
  2. 02Sales pipeline assessmentWe map every step from first inquiry to signed job and find exactly where leads fall off.
  3. 03Patch the leaksWe fix those drop-off points so new leads stop going cold in the first place.

How many jobs are sitting in your old leads?

Run your numbers and see what your dead leads are worth. Then let's talk about booking them.

“Most of my team was off… Instead, Jon was just bringing people in like every day, every other day. And I did basically nothing. I was just waking up to Stripe $4K notifications.”

SFSean Ferres
Sean FerresHigh-ticket program owner

Found money calculator

Your old leads

1,000
$10,000
20%
40%
Revenue sitting in your list
$4,000,000
Leads × close rate × job value
What we can recover
$800,000
At a 20% reactivation rate
Now that you know your numbers, here’s what we do on your free Found Money Assessment
  1. 1We look at your whole pipeline and sales processAnd see exactly where you're leaving money on the table.
  2. 2We find the leaksUsually it's a big database of leads that went quiet, not enough follow-up, or replies that missed the timing sweet spot.
  3. 3You get an action planA clear plan to recover that money, specific to your business.
  4. 4Then a low-friction testIf we look like a good fit, I'll run a test on your leads. Everything is performance-based, so it's easy to get started.
Book your free Found Money Assessment Free · 15 minutes · Performance-based
I take on the risk and the work to make this an easy yes
Nothing up front

There's no setup fee, and you don't pay anything until the work makes you money.

No new ad budget

It works the leads sitting in your CRM: old estimates, no-shows and past customers.

Your team keeps working the same way

Qualified, booked appointments just show up on your calendar.

Runs alongside what's working

It doesn't touch your current marketing or sales process. It adds booked jobs on top.

Ready to see your numbers turn into new sales?

Book your free Found Money Assessment

Not sure which one fits?

Grab 15 minutes with me and I'll tell you honestly where the money is, or if there isn't any.

Book your free Found Money Assessment
© 2026 Jon Martin